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Marketing 101
Teenage Arizona Couple Moves Out of Chicago After Just One Day Because of Assault?
Written by:
Bethania Palma
Sept. 6, 2016
Jaelin and Brianna Joy White claim they moved to Chicago and left one day later after being rand ...
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KFC Extra Crispy Sunscreen
Written by:
Dan Evon
Aug. 23, 2016
Many consumers were confused by KFC's Extra Crispy Sunscreen promotion, but it was (briefly) a r ...
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Lego Advocated Gender Equality in Toys ... in 1974
Written by:
David Mikkelson
Nov. 24, 2014
Lego distributed letters with some building block kits in the 1970s to encourage gender equality.
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Are McDonald's Hamburgers 100% Beef?
Written by:
Barbara Mikkelson
Jan. 23, 2011
Rumor holds that McDonald's buys their meat from a company called '100% Beef,' which allows them ...
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Incubus Shoe
Written by:
Barbara Mikkelson
July 12, 2010
Reebok once marketed the 'Incubus,' a shoe named for a demon who violates women in their sleep.
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Lucky Kit Kat
Written by:
Barbara Mikkelson
Jan. 12, 2009
Do Kit Kat chocolate bars bring luck to Japanese students during exams?
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Bar Code Confusion
Written by:
David Mikkelson
Aug. 10, 2005
Rumor: A CD with barcode cover art confused store's scanners.
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Bovine Unite
Written by:
David Mikkelson
April 19, 2005
Who's behind the Bovine Unite campaign?
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Burger King Subservient Chicken
Written by:
David Mikkelson
April 15, 2004
Is Burger King behind a 'subservient chicken' Internet promotion?
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Did Baby Food Jars Horrify African Consumers?
Written by:
David Mikkelson
Jan. 17, 2001
Understanding where this decades-old tale came from is to see cultural prejudice at work.
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Was the 'New Coke' Fiasco Just a Clever Marketing Ploy?
Written by:
Barbara Mikkelson
May 1, 1999
It's almost inconceivable that a company of the size and scope of
Coca-Cola
could m ...
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