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Head & Shoulders


Claim:   Video shows the deleterious results of using Head & Shoulders shampoo.

FALSE

Examples:   [Collected via Facebook, June 2014]

I saw this on Facebook and left and image I can't get rid of. What is this? It said it's the cause of using head and shoulders shampoo. Which I USE!! PLEASE help me figure out what is going on and what this thing is suppose to be on the person's body.

A video is going around that you have to share on FB before you can watch it. It claims Dove shampoo caused this huge, creepy growth on a person's shoulder that has these spores or pods growing in it.

 

Origins:   In June 2014 Facebook users began seeing posts pointing to a purported video clip entitled "You Will Not
Use Head & Shoulders Shampoo After Watching This Video," which supposedly graphically illustrated the deleterious effects of using that popular brand of shampoo. (Later versions substituted Dove brand shampoo for Head & Shoulders.) The static image accompanying the posts was the one displayed above, which allegedly pictures some form of bizarre injury or infection that befall a user of that brand of shampoo.

The image itself is a hoax, a fabrication that imitates a notorious fake photograph of a supposed 'breast rash caused by South American larvae' (created by merging a picture of a lotus seed pod with a picture of a human shoulder) which has been circulating on the Internet since 2003 and that was earlier used as the subject of a Twitter jape:


The referenced video does not exist, and the purpose of the current hoax is to serve as a lure in leading users to yet another survey scam: those who click through on the teaser link hoping to view the Head & Shoulders video are instead taken to a screen that forces them to first share the link with others on Facebook and/or verify their age by completing a survey that promises a $100 VISA Gift Card for its completion:




Of course, getting that "free" $100 gift card requires — as explained in tiny type at the bottom of the survey page — that participants first sign up for several different offers, each of which requires them to purchase something, subscribe to something, or apply (and be accepted for) a credit card or loan:
Purchase Requirements. Incentives are split into two tiers: Tier 1 incentives with a value of $100 or less and Tier 2 incentives with a value more than $100. To qualify for a Tier 1 incentive you must complete 2 Silver, 2 Gold and 1 Platinum offer. To qualify for a Tier 2 incentive, you must complete 2 Silver, 2 Gold, and 6 Platinum offers. You must complete all offers within 30 days from when you complete your first offer. Completion of offers usually requires a purchase, subscription or filing a credit application and being accepted for a financial product such as a credit card or consumer loan.
The best way to handle such scamming come-ons is to give them a wide berth: do not click through on associated links, don't share those links on Facebook, and do not participate in any related surveys.

Last updated:   26 June 2014

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