Old Wives' Tales
Radio & TV
Toxin du jour
Claim: You can help donate food to abused, neglected, and abandoned animals by clicking a button on a web site.
Example: [Collected on the Internet, 2003]
Origins: Over the last few years we've seen many a purportedly altruistic appeal circulate on the Internet, each one claiming you could donate money to a worthy cause or right some terrible injustice — at no cost to you — merely by taking some simple action, such as forwarding an
Sponsors become involved with this site (and others like it) as a form of advertising and public relations and thus are willing to pay for their messages to be viewed by consumers. They pay CharityUSA.com, the parent entity of the site, on a per-click basis; CharityUSA.com directs a percentage of the total ad revenue collected towards animals shelters and sanctuaries and keeps the remaining funds. (The Animal Rescue Site is not a non-profit entity, so it shouldn't be confused with a charity even though it does direct a significant portion of its revenues to those in need. It exists to make a profit, and that it's still around proves it's succeeding at it.)
CharityUSA also allows visitors to initiate donations to several other causes via The Rainforest Site, The
Other sites which offer similar aid to charities are:
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